Privacy policy

Last updated: March 20, 2026

Pet Print Labs operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Pet Print Labs is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, submit pet photos or customization details, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

Contact details including your name, billing address, shipping address, phone number, and email address.
Order and transaction information including the items you view, add to cart, purchase, return, exchange, or cancel, your order history, and related transaction details.
Payment information related to your purchase, such as payment confirmation and transaction details. Payment information may be processed by Shopify and payment providers on our behalf.
Account information including your username, password, preferences, and settings, if you create an account.
Communications with us including information you include in emails, contact forms, support messages, and approval/revision responses.
Uploaded content including customer-submitted pet photos, reference images, and customization notes provided for Template Swap or Fully Custom orders.
Device and usage information including information about your browser, device, IP address, network connection, and how you interact with the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you place an order, fill out forms, upload pet photos, provide customization notes, communicate with us, or otherwise use the Services.
Automatically through the Services, including from your device when you visit our website, through cookies and similar technologies, and through analytics or performance tools used on the store.
From service providers, including Shopify, payment processors, fulfillment providers, storage providers, and tools we use to operate the business.
From partners or third parties when necessary to provide the Services or complete fulfillment.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

To provide and fulfill your order. We use your personal information to process payments, manage orders, create your purchased product, deliver digital files, arrange printing and shipping for physical products, and provide customer support.
To create custom pet artwork. We use customer-uploaded pet photos, reference images, and customization notes only as needed to create and fulfill the purchased Template Swap or Fully Custom product, provide proofs for Fully Custom orders, and handle related support or revision requests.
To communicate with you. We use your information to send order updates, request missing photos or details, deliver proofs for Fully Custom orders, provide final files, respond to support questions, and send other service-related communications.
To improve and operate the Services. We may use information about how customers use the store to maintain, improve, troubleshoot, and optimize the Services and customer experience.
For security and fraud prevention. We use personal information to detect, investigate, or take action regarding fraudulent, illegal, unsafe, or malicious activity and to help keep our store secure.
For marketing and promotional communications. We may use your contact information to send marketing communications where permitted by law or where you have subscribed. You can unsubscribe from promotional emails at any time. We may still send non-promotional emails related to your orders or account.
For legal and compliance reasons. We may use personal information to comply with legal obligations, respond to valid legal requests, enforce our terms and policies, resolve disputes, and protect our rights or the rights of others.

How We Disclose Personal Information

We may disclose your personal information in the following circumstances, subject to this Privacy Policy:

With Shopify and service providers that help us operate the store and fulfill orders, such as payment processors, hosting providers, file storage tools, printing/fulfillment partners, shipping carriers, customer support tools, and analytics providers.
With Print-on-demand and shipping partners to produce and deliver physical orders. At launch, physical products are available in Canada only.
With digital delivery or storage tools when needed to provide access to purchased files or manage order assets.
With marketing or advertising partners if we use those tools, including certain Shopify features related to store performance, personalization, or advertising.
When you direct us to share information or otherwise consent to a disclosure.
To comply with law or protect rights including responding to valid legal process, enforcing our policies, investigating misuse, or protecting our business, customers, or others.
In connection with a business transfer such as a sale, merger, reorganization, or similar transaction.

We do not sell customer-uploaded pet photos or customization notes.

Photo Use and Marketing Consent

Customer-uploaded pet photos, reference images, and final artwork are used to fulfill the purchased order and provide related customer support.

We do not publicly post, share, advertise with, or showcase customer-uploaded photos or final artwork in our portfolio, website, social media, or marketing materials unless the customer has given explicit consent.

If we offer a consent checkbox or request permission separately, you may choose whether we may feature your final artwork. If permission is granted, we recommend featuring the final artwork without personal contact information.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services may be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services.

In addition, certain Shopify features may use data related to your interactions with our store and other merchants to support performance, analytics, personalization, fraud prevention, or advertising features. To learn more about how Shopify uses personal information and any rights you may have in relation to Shopify's processing, please review Shopify's consumer privacy materials and privacy portal.

Third-Party Websites and Links

The Services may contain links to websites or platforms operated by third parties. If you follow a link to a third-party site, you should review that party's privacy and security practices. We are not responsible for the privacy or security of third-party sites or services that we do not control.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided personal information to us, please contact us so we can review and, where appropriate, delete that information.

Security and Retention of Your Information

No method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

We limit access to customer order information, uploaded pet photos, and customization files to the people, tools, and service providers reasonably needed to operate the business and fulfill orders.

As a general practice, we aim to retain order-related files, including uploaded pet photos and working assets, for up to 90 days after fulfillment in order to support issues such as delivery problems, defect claims, support follow-up, or reprint needs. We may retain certain information for longer where needed for legal, accounting, tax, fraud-prevention, dispute-resolution, or recordkeeping purposes.

After the applicable retention period, we aim to delete or minimize retained raw customer files when they are no longer reasonably needed.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights in relation to your personal information, subject to applicable law:

the right to request access to personal information we hold about you;
the right to request correction of inaccurate personal information;
the right to request deletion of certain personal information;
the right to receive information about how your personal information is used;
the right to opt out of certain promotional communications.

You may unsubscribe from marketing emails at any time using the unsubscribe link in those messages. We may still send service-related or transactional messages, such as order confirmations, proof approvals, delivery emails, or support responses.

You may exercise applicable rights by contacting us using the email address below. We may need to verify your identity before processing certain requests.

You may also have rights in relation to information processed by Shopify. To learn more, please review Shopify's privacy materials and privacy portal.

Complaints

If you have questions or complaints about how we handle your personal information, please contact us using the details below. Depending on where you live, you may also have the right to contact a privacy regulator or data protection authority.

International Transfers

Because Shopify and some of the service providers we use may operate in multiple countries, your personal information may be transferred to, stored in, or processed outside your province, territory, or country of residence.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, operations, legal obligations, or services. When we do, we will post the updated version on this page and revise the "Last updated" date.

Contact

If you have questions about this Privacy Policy, want to exercise an applicable privacy right, or want to ask about customer photos or data handling, contact us at:

Pet Print Labs
petprintlabs@gmail.com